Picture Your Success

The third of Assagioli’s laws is that images or pictures, either from within or from the outside, will trigger thoughts and feelings consistent with them. In turn, those thoughts and feelings will trigger behaviors that lead to the realization of the pictures. For example, when you become absolutely convinced that you are a total winner and you are meant to be a complete success in anything that you really want to do, every picture or image that you see that somehow represents winning to you will trigger thoughts of what you could do to achieve that same state. The picture will also trigger the feeling of excitement that will motivate you to take action.

A friend of mine who was a sales manager had a simple technique to make new salespeople successful, and it worked in more than 90 percent of cases. When he hired a salesperson, he would take that person to a nearby Cadillac dealership and force the person to trade in his current car on a new Cadillac. The payments on the Cadillac would be substantially more than the new salesperson had ever imagined paying, and he would strongly resist getting into the commitment. However, the sales manager would insist until, finally, the salesperson bought the new Cadillac and drove it home.

No matter how unsure or insecure the salesperson felt, when his spouse and friends saw the new Cadillac and he experienced the pleasure of driving it down the street, he began to think about himself and to see himself as a big success selling his product. And in almost all cases, it turned out to be true. Those salespeople went on to become great successes in their field.

Take every opportunity you can to surround yourself with images of what success means to you: Get brochures on new cars; get magazines containing pictures of beautiful homes, beautiful clothes and other things that you could obtain as a result of achieving the success that you are aiming for. Each time you see or visualize those images, you trigger the thoughts, feelings and actions that make them materialize in your life.